ethos
Ethos is the spirit of a time or society. It’s the set of beliefs a community lives by. Free spirits might live by the ethos of "anything goes." Zombies might live by the ethos “eat more brains.”
The noun ethos refers to the particular rules and values that organize people, although the ethos can vary from group to group. For example, in some cultures individual rights might be highly valued, while in others the good of the community as a whole might be considered more important. The Greek root word ethos is related to “ethics” and refers to moral character. In rhetoric, an appeal to ethos means that a speaker attempts to persuade the audience that she is authoritative and credible.
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(anthropology) the distinctive spirit of a culture or an era“the Greek ethos”type of:attributean abstraction belonging to or characteristic of an entity
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a rhetorical appeal that relies on the character or credibility of the speakertype of:expressive style, stylea way of expressing something (in language or art or music etc.) that is characteristic of a particular person or group of people or period
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Vocabulary lists containing ethos
No time to scour the headlines or watch the news? No problem! We’ve rounded up the top words heard, read, debated, and discussed this week. This week was can be described as "out with the old, in with the new." President Trump and his lawyers are working on a new theory of presidential power, one that questions whether it is legally feasible to indict a sitting president, or if he is immune from prosecution. New medical advancements can mimic human corneas and tooth enamel. Two touchstones in business and culture have exited the stage — Howard Schultz of Starbucks and David Koch of Koch Industries have both decided to retire. Take a look back at the week that was, vocabulary style.